the official advance-deposit wagering service for Churchill Downs
Incorporated (NASDAQ: CHDN), is offering its players
a major incentive for encouraging their friends to use TwinSpires.com.
The “Fire Up 5” program will reward players who refer five friends to
TwinSpires.com in 2012 with a Kindle Fire tablet and $250 in cash.
appreciate viral marketing efforts by our players and are happy to
reward them through this program,” TwinSpires.com Vice President of
Marketing Jeremy Clemons said. “More than 40 percent
of new accounts at TwinSpires.com are players who were referred by their
friends. The fact that such a large number of our players recommend
TwinSpires.com illustrates that we deliver on our promise to provide
leading product innovation and an unmatched value
for our customers.”
addition to the $250 in cash, the “Fire Up 5” program will reward
players with a Kindle Fire tablet. The Kindle Fire will provide players
the convenience of playing horse racing from
virtually anywhere Internet service is available. The Kindle Fire is
fully compatible with TwinSpires.com’s featured wagering experiences,
TwinSpiresTV and TwinSpires Express. The Kindle Fire is also compatible
with TwinSpires Mobile, which allows players
to use both smartphones and tablet computers to review handicapping
information, place wagers, and watch live racing.
chose to include the Kindle Fire in this promotion because tablet
computers give our customers an easy, portable way to watch and wager on
horse racing any time, any place,” Clemons
added. “TwinSpires.com’s platforms are continually being optimized for
compatibility with the latest mobile and tablet devices.”
Complete details for the program including terms and conditions are available at twinspires.com.